Nate Pautsch, son of KeyLimeTie Co-Founder & CEO Chris Pautsch, has participated in the St. Baldrick's Foundation Shave-a-thon for the last four years in honor of his friend Mikayla Sweeney. Nate met Mikayla, who was diagnosed with kidney cancer at the age of 5, at school, and the pair became fast friends. Since then, Nate continues to shave his head to raise money for St. Baldrick’s Foundation, which raises funds for life-saving childhood cancer research.
Mikayla says that “because of organizations like St. Baldrick’s, I have been in remission for four years.”
Nate is once again raising money for all the children suffering from cancer. Nate will shave his head on March 8 in recognition of Mikayla and in culmination of raising funds for St. Baldrick’s.
Today, February 26, is Nate’s birthday. And all Nate wants for his birthday is to raise funds for childhood cancer research on behalf of Mikayla and for St. Baldrick’s Foundation.
Will you make a $10 donation on behalf of Nate’s 10th Birthday for Mikayla and St. Baldrick’s Foundation? Your $10 donation could help a child suffering with cancer enter remission from life-saving research and celebrate their 10th birthday: View Nate's Donation Page
Nate is not asking you to shave your head. He will take one for the team. All he wants is for you to donate the cost of two grande vanilla lattes to help fund life-saving childhood cancer research.
Nate’s parents, Chris and Tricia, could not be more proud of their son, Nate, and what he has done for his friend Mikayla and St. Baldrick’s Foundation. On May 10, 2013, Nate will receive the Outstanding Youth in Philanthropy Award from the Association of Fundraising Professionals (Chicago Chapter). This is a huge honor! Nate will receive his award alongside Kerry and Sarah Wood, BMO Harris Bank, and other leading Chicago philanthropists.
The staff of KeyLimeTie would like to congratulate Nate on his award and we hope you can support this fabulous cause. Congrats, Nate!
Magazine recently named KeyLimeTie to its 2012 Inc. 5000 List, an exclusive ranking
of the nation's fastest-growing private companies in the US. Ranked at No. 2171,
KeyLimeTie joins 240 other Chicago area-based companies, including customers Authentify,
PLS Financial Services, Parts Town and Meatheads, among other
prominent brands featured on this year’s list.
“Being recognized by Inc. Magazine is a significant accomplishment and designation
that we aspired to achieve when we started KeyLimeTie 5 years ago” said Chris Pautsch,
Co-Founder and CEO of KeyLimeTie. “We are proud to be included with the other companies
on the list who have achieved similar, accelerated growth over the past few years.”
For the 3-year period, KeyLimeTie achieved a 119 percent revenue growth rate putting
it ahead of the median growth rate of 2012 Inc. 5000 companies of 97 percent.
“Our company’s growth is directly attributable to our talented staff and our outstanding
clients who continue to trust in our insight and expertise to elevate their brands
and reputations through technology and innovation,” said Brian Pautsch, Co-Founder
and President of KeyLimeTie. “Being ranked amongst the Inc. 5000 is an incredible
honor for us and a great acknowledgement of our hard work.”
Complete results of the Inc. 5000 List, including company profiles and an interactive
database that can be sorted by industry, region and other criteria, can be found
Read the press release here:
For the third consecutive year KeyLimeTie has been named one of Chicago's 101 Best and Brightest Companies to Work For™ by the National Association for Business Resources (NABR). The award recognizes Chicago-area businesses that display a commitment to excellence in their human resources practices and employee enrichment.
“We are delighted and honored to be included in this list of Chicago’s premier workplaces,” said Chris Pautsch, Co-Founder and CEO of KeyLimeTie. “Being recognized as a best place to work is significant because it’s decided by our employees, and they are the people who make the difference in our business every single day.”
The Best and Brightest Companies to Work For competition is a program of the National Association for Business Resources and is presented annually throughout the United States. Organizations are assessed based on categories such as communication, work-life balance, employee education, diversity, recognition, retention and more.
"The selection, recognition and awarding of Chicago's 101 Best and Brightest Companies to Work For™ allows businesses to showcase their best practices and demonstrate why each of them would be an ideal place for employees to work. This year's winning companies represent high standards and are an example for other companies to emulate," said Jennifer Kluge, NABR President. "We are proud to honor this year's 101 winners."
“As a growing company, we continually seek to attract and hire the best candidates in our industry,” said Christen Blaze, Director of Human Resources at KeyLimeTie. “This recognition from NABR provides a sense of validation and reassurance to both our current employees and those looking to join KeyLimeTie, that this is a place they want to work.”
Read the Press Release here:http://www.prweb.com/releases/2012/8/prweb9801892.htm
Today, on our 5th anniversary at KeyLimeTie, we’re excited to announce another excellent product. MojoBistro, built especially for restaurants, lets individuals and organizations create and maintain their own customer-centric mobile apps and websites.
Have you considered an iPhone, Android, or Windows app or mobile website for your restaurant? Today, in May 2012, there’s more reason than ever to join the mobile revolution.
Specifically designed with restaurants in mind, our unique set of features showcases the menu, increases reservations, offers an ordering solutions, connects users with your location wherever they are, and interacts with your and their already existing social networks such as Yelp, Facebook, Twitter and Foursquare.
Launching on May 5-8, 2012 at the National Restaurant Association, KeyLimeTie is proud to announce this industry-changing product that’s already garnering national attention even before its launch.
Attending the NRA Show 2012? Visit us at Booth #7173 in the North Hall.
Throughout the coming months, we’ll highlight upgrades to MojoBistro and other happy news that you will definitely want to pay attention to. Of course, you can expect that at KeyLimeTie, we’re making waves in designing, developing and delivering high-quality interactive solutions.
MojoBistro isn’t successful until you are, so we’ve produced a series marketing tools to make restaurants’ app a success--online and off. Also follow our social media channels to get constant recommendations for marketing your apps. ‘Like’ us on Facebook and follow us on Twitter @MojoBistro for our latest tools, features and new developments.
While SOPA (StopOnline Piracy Act)
and PIPA (Protect IP Act)
are not new topics,
much of the general public was newly introduced to these terms Wednesday,
January 18th 2012, as thousands of websites took a stand against the
SOPA / PIPA Overview
At a high level SOPA
and PIPA are proposed legislation, in the U.S. House of Representatives and
Senate respectively, that would require search engines, advertisers, ISPs and
other internet entities to regulate content and be responsible to remove
allegedly infringing content. In theory,
the ideas behind both bills are important and are recognized by many to be
necessary in the fight against piracy, but the current versions are very broad.
Wednesday, many major
sites went dark to protest the anti-piracy bills and get the attention of the
public, showing what could happen to some of the web’s favorite sites, if these
bills are passed. Google blacked out their logo and linked to an information
page that encouraged users to sign a petition
Other sites like
Wikipedia, Craigslist, Wordpress, Flickr, and Reddit.com took similar stands
and provided information on how to contact your local congressman or
woman. Social media sites like Facebook
and Twitter were flooded with the SOPA/PIPA related posts and were likely large
contributing factors to the widespread movement that took place Wednesday.
Was the Protest a Success?
SOPA and PIPA related searches trended very high on Google all day. Below is the list of the top 20 trending searches from Wednesday, January 18th, and 6 of the top 20 relate to online piracy. If users did not immediately sign the petitions, at the very least, it sparked some interest to educate them about the proposed legislation.
Google says more than 7 million people signed the anti-SOPA petition
, while Twitter reported 2.4+ million SOPA-related Tweets in a 4 hour span. More than 162 million people saw the Wikipedia blackout page
. It’s evident that the protest had a positive influence on the online and social media communities, but did the ‘decision makers’ get the message?
According to an email from fightforthefuture.org to its supporters, Wednesday's actions made an impact.
"Approaching Monday's crucial Senate vote there are now 35 Senators publicly opposing PIPA. Last week there were 5. And it just takes just 41 solid "no" votes to permanently stall PIPA (and SOPA) in the Senate. What seemed like miles away a few weeks ago is now within reach.”
For a summary on where various representatives stand on the two bills, ProPublica has put together a page
to easily keep track. The next Senate vote for PIPA is scheduled for January 24th
and while many things can change in the next couple of days, it seems that Wednesday’s message had some initial effects in Washington.
We're thrilled that our CEO, Chris Pautsch, was quoted in two separate Crain's Chicago Buisness articles surrounding mobile apps. Crain's approached Chris to comment on what works about the business applications area CEOs such as Billy Dec of Rockit Ranch Productions, Helmut Jahn (Murphy/Jahn), and Justin Seidenberg (Kiqstart Music) swear by.
Here are the quotes, with links to articles:
"A (video chat) app like Skype provides an extra layer of interaction that helps reinforce your message. If you have to air a grievance or a concern, a visual rendering can carry a lot more weight," says Chris Pautsch, CEO of KeyLimeTie LLC." Quoted in: The apps: Skype, GoogDocs || The user: Justin Seidenberg, owner, Kiqstart Music.
"An app like that allows (Mr. Jahn) to work directly in the same digital medium he uses to present his work," says Chris Pautsch, CEO of the Downers Grove app-development firm KeyLimeTie LLC. "There's also something to be said for not carrying around all that paper." Quoted in Helmut Jahn meets iPad: The very best apps for small business.
Interested in your own mobile app?
If you are interested in developing an app, or extending an app you already have to multiple platforms to reach a wider range of users, contact KeyLimeTie at 630.598.9000 or firstname.lastname@example.org.
For the second year in a row KeyLimeTie has been named as one of "Chicago’s 101 Best and Brightest Companies to Work For" by the National Association for Business Resources (NABR). Here's a link to the press release we just issued about the honor.
Receiving this award again further validates for us KeyLimeTie’s continued commitment to fostering a positive work environment where employees feel valued and can develop to their full potential. Results were determined based on the responses our employees gave to the survey distributed by NABR. As CEO and Co-Founder, I'm happy knowing employees expressed their enjoyment of working at KeyLimeTie in such a way that allowed us to receive this award again.
KeyLimeTie is thrilled to announce that client Parts Town has been named a finalist for the Best Strategic Use of Technology category of the Illinois Technology Association CityLIGHTS Award!
Voting is now open, so please visit the CityLIGHTS awards voting survey and cast your vote for Parts Town within the "Best Strategic Use of Technology" category before voting ends on April 29, 2011. Winners will be determined based on a composite score of judges' rankings and community voting and will be announced at the ITA CityLIGHTS Awards Gala May 12. We hope to see you there!
Why Parts Town?
In 2010, Parts Town was recognized by Crain’s Chicago Business as the 9th fastest growing company in the Chicago area. Over the past five yeras, Parts Town has boasted a 953% growth rate, placing them near the top of the prestigious Crain’s Fast 50 list. The company was also named to the Inc. 5000 list for the second year in a row, and were the #1 ranked restaurant parts distributor on the list and the 28th fastest growing Food and Beverage industry contender overall.
Ahead of the Pack with Mobile App
As the number one OEM restaurant equipment parts distributor, Parts Town is constantly looking ahead to find new ways to differentiate. In 2010, they launched the industry's first ever mobile application, "Mobile Equipment Manuals" available for iPhone and Android (read the press release). The Mobile Equipment Manuals app allows restaurant technicians with iPhones and Android phones to find and download the manual associated with any one of thousands of equipment models while in the field. This saves valuable time for the technician and the restaurant, helping them diagnose problems, identify parts, order replacements and make repairs more quickly.
Parts Town's website also features a robust e-commerce site that provides users with easy access to restaurant equipment parts, offering same-day shipping on all orders placed before 8PM EST. They're truly committed to the success of their restaurant and repair technician customers, and seek to continuously innovate through use of technology. This allows Parts Town to stand head-and-shoulders above competitors in an industry not known for being cutting edge.
KeyLimeTie believes Parts Town should be nominated for the Best Strategic Use of Technology award because they use technology to put their customers' needs first. They are proactive and stay out in front of their industry, this in turn allows them to provide superior service while fueling their growth.
About the CityLIGHTS Awards
A panel of more than 40 judges representing the Who’s Who in Illinois technology reviewed nominations and selected the finalists for the Illinois Technology Association CityLIGHTS awards. Judges hail from major organizations including Microsoft, University of Chicago Booth School of Business, New World Ventures, and World Business Chicago, and newer entities including Technori, Viewpoints.com, Marchie Enterprises, Inc., SmartSignal and midVentures. The list of past winners includes companies like The Point (now known as Groupon), GrubHub.com, NAVTEQ, Model Metrics, Smart Signal, Mayor Richard M. Daley, and Jack Noonan.
Nate before shaving his head for St. Baldrick's.
My nephew Nate is shaving his head again this year for the St. Baldrick's event at the Downers Grove High School on Friday, March 11. He's been growing his hair out since August and now is raising money from family and friends to donate to cancer research.
When Nate's friend Mikayla was just 5 years old, she was diagnosed with a Wilms tumor, a form kidney cancer. During her treatment to overcome disease, she temporarily lost her hair, prompting Nate to volunteer his head for St. Baldrick's. This is the second time Nate is participating in this charitable event.
Make Chris shave his head, too!
Nate is just over halfway to his goal of raising $3,000; if you need some extra encouragement, Chris Pautsch, my brother and co-founder of KeyLimeTie, has agreed to shave his head if his son Nate reaches $3,000. Click the
You can donate online via Nate's St. Baldricks' Foundation page or by calling 888.899.BALD.
Kris Hartner of Naperville Running Company was interviewed by Naperville Community Television in a spot about mobile apps for retail. The segment featured the store's iPhone app, built by KeyLimeTie.
Hartner describes how the app features an events calendar, links to register for an event, and has plans to add mobile shopping. The app receives 20-30 downloads per week—an impressive number for a local store.
Watch the interview featuring Kris Hartner and the Naperville Running Company iPhone app by KeyLimeTie on the Naperville Television 17 website.
Need an app for your company?
We're happy to discuss how you can use a mobile app to help boost your brand by providing users entertaining content and fun experiences. Give us a call at 630.598.9000, and make sure to follow KeyLimeTie on Twitter.
A meeting at the Sync Technology Center with KeyLimeTie's new office in the background.
We're happy to announce that KeyLimeTie has opened a satellite office at the new Sync Technology Center located at 322 S. Green St. in Chicago's West Loop, an 18,000 square foot loft that is becoming a "Merchandise Mart" of sorts for tech business needs in Chicago. The Sync Technology Center features hand-picked service provider partners that collectively provide services most companies need including mobile apps, mobile websites, ecommerce, SEO, social media, video production, and PR.
KeyLimeTie will contribute to the success of the ecosystem at Sync Tech Center by providing mobile app and mobile web design and development services to startups and established companies who conduct business in and around the Sync Tech Center. The move also expands our footprint and establishes our downtown Chicago presence, allowing us to more easily answer the web, ecommerce and mobile needs of Chicago-based companies.
The Sync Technology Center is also home to the Syncubator Fund, a seed investment fund for startup technology businesses. As creative entrepreneurs themselves, KeyLimeTie's founders look forward to working with the new ventures in which the Syncubator Fund invests and assisting in their estblishment and growth. We see the Sync Technology Center as a promising catalyst for startups that will play a pivotal role in growing Chicago as a technology entrepreneurship hub.
Visit KeyLimeTie at the Sync Tech Center
If you are visiting the Sync Technology Center or if you wish to meet with KeyLimeTie about a mobile app, mobile web or website need, call 630.598.9000 or email us at info at keylimetie dot com for an appointment. Also, don't forget to follow @KeyLimeTie on Twitter.
We're thrilled to let you know that Chris was featured in Michigan Avenue Magazine this month for our work with Monika Dixon of BeeCloser, a Polish-American social list in Chicago that connects aspiring young professionals for recreation, social and philanthropic events and activities. We're grateful that Monika thought of us when asked who she turns to for professional advice as she runs her business, and excited to share the article with you.
You can read the article posted on the Michigan Avenue Magazine website, or to see how it looks in print, click the image below to
see the full size image and make sure you like BeeCloser on Facebook.
Need someone to design your site or mobile app?
Let us know if you are interested in KeyLimeTie working with you like we work with Monika. Give Chris a call at 630.598.9000, and don't forget to follow us on Twitter.
Thanks to our employees, I'm pleased to announce we were just named as one of “Chicago’s 101 Best and Brightest Companies to Work For” by the National Association for Business Resources (NABR). Here's a link to the press release we just issued about the honor as well.
In a nutshell, we're thrilled and thankful. It reflects the effort and consideration we’ve put into developing a constructive, relaxed work environment that has enabled us to attract and retain some of Chicago's most talented individuals.
What's great about this honor is we were selected thanks to our employees' responses to surveys the NABR distributed to our employees. They expressed their enjoyment of working at KeyLimeTie in such a way that ranked us in the top 101 companies in the area.
So, to that we say thanks. Thanks to everyone who each day makes KeyLimeTie what we are. We're honored to be on this list.
Just when you thought all the good domain names were taken, there's now a new opportunity to snap up a memorable domain—or even your brand name if your .com is taken. If you have a registered trademark, you can apply register yourname.co via the .CO Registrars today. If you don't have a trademark, you'll be able to get it as early as June 21.
What's this all about? Just like .biz, .info and .name, .co is the latest of what the industry refers to as "top-level domains" to be offered for domain name registration. The unique thing about .CO is it already carries similar credibility as .com around the world (think .co.uk, .co.au etc.) and that this is the first time .CO domains are being offered as top-level. If you're interested in background information, check out this Wired Magazine article on .CO domains.
Is it worth grabbing?
Yes and No. If you want your domain now, during the Global Trademark Holder phase, it will set you back $300. At that price, it’s not worth it for small businesses.
Once this becomes available at the $30 price, then it’s probably worth it. "Dot-co" rolls off the tongue. It connotes "company" and carries the familiarity of "dot-com." Plus, you have the opportunity to grab your first choice domain name if your dot-com is taken.
Register Your Own .CO
Here are our recommendations for getting your own .CO domain:
- Brand Managers: If you have a registered trademark and a high-value brand, register your .CO domain now before registration opens to the public. Only do this if your name is high-value as it will set you back $300 per domain.
- Small Businesses: Wait until the Standard Pre-Registration phase that starts July 20. Then the price will be a reasonable $30, and at that point we recommend you grab the .co domain.
- Everyone: Before the Standard Pre-Registration phase starts on July 20, think of opportunities to register just a couple generic domains relevant to your business that will have high search engine optimization (SEO) value (e.g. chicago-pizza.co). If high traffic either globally or from a specific region is valuable to you, you have another shot at creating a site that naturally ranks high for a generic search term.
Get Updates from KeyLimeTie
Please follow @KeyLimeTie on Twitter or "Like" us on Facebook. We do our best to share useful information about the web, enterprise software, mobile technologies and how you can practically use social media for business.
Scene from the KeyLimeTie Hackathon
On April 23, 2010, KeyLimeTie employees came together to present their entries from the first KeyLimeTie Hackathon, our first ever internal development and innovation contest. Most Hackathons span a short period of time—from 24 to 48 hours from start to finish. We gave each of the three KeyLimeTie teams several weeks to design, develop and deliver their projects. Teams were handpicked based on role and skill level, and we intentionally placed people who seldom interact on projects on the same teams.
The contest was simple; teams were to pick at least two APIs from Programmable Web and create something interesting. To keep things original, teams could not use the same APIs as competing teams.
For some of the employees, this was a rare chance to be creative and go beyond their normal roles and responsibilities. The experience yielded market-ready products and tools, and some great laughs and memories.
I have organized and participated in several developer Hackathons and can easily attest to their role as a catalyst for innovation, creative problem solving and community building. The KeyLimeTie Hackathon was no different. We gave a talented group of people some raw materials and a little encouragement and were blown away with the results. You can do the same.
Incidentally, you will see the applications built during the Hackathon integrated into the KeyLimeTie Content Management System (CMS), as well as available for integration into your own websites. You can stay tuned for updates by following us on Twitter or Facebook.
Last week, Chris Pautsch and Peter Morano were interviewed by the Chicago Tribune about the things KeyLimeTie is doing on the mobile web and with mobile applications. Some of our comments made it into today's Minding Your Business column by Ann Meyer. Read the entire Chicago Tribune article here: Startups use mobile space to innovate, grow.
To underscore the article, remember these key points when looking to jump into mobile for your own company:
Strategy Before Tactics
Everyone wants to develop a mobile app because they're seen as sexy. Be careful though to examine what your goals are, who your target audience is, and the best way to reach them with timely, personal information. It may not be an app. SMS campaigns and response mechanisms like QR codes that point to a mobile web site may yield greater results depending on who you are reaching and what you're trying to accomplish.
Focus on the Mobile Web
Aside from social networking and email, search (especially finding directions, including potentially to your location) is a leading activity on the mobile phone. Give your customers the best mobile web experience you can. Anticipate their needs and help them achieve them seamlessly and they'll love you for it.
Be Real and Make it Relevant
People consider their mobile phones to be very personal. When people load your app or opt-in to mobile communications from you, they're demonstrating a high degree of trust. Note not to communicate excessively via SMS messages or based on a person's location as this can be seen as very intrusive. Use these techniques infrequently and with your most loyal customers who have expressed interest in receiving these types of messages (this also includes Push Notifications sent to smartphone apps).
Relevant KeyLimeTie Mobile Links
It gives me great pleasure to announce to our clients and to the industry as a whole that KeyLimeTie's Tim Courtney was recently selected alongside Andy Angelos as finalists for the Illinois Technology Association's annual CityLIGHTS awards for their work producing the SocialDevCamp Chicago conference.
The SocialDevCamp team joins other area leaders as nominees in the annual award that highlights the outstanding contributions of both individuals and companies in the Illinois technology industry. The ITA will announce the award recipient at the annual CityLIGHTS award gala on April 29 at Union Station. Please join me in wishing Tim and Andy well.
KeyLimeTie had the privilege of sponsoring SocialDevCamp Chicago 2009 last November, an event that attracted over 200 developers, entrepreneurs and social application enthusiasts to learn about and create social applications. Keynote speakers included Facebook and Google senior developers who shared strategies behind their respective companies work building the infrastructure of the social web.
To learn more about SocialDevCamp, see Tim and Andy discuss the conference in this highlight video:
Yesterday, Google boldly released the Google-branded NexusOne phone (manufactured by HTC), the closest device to date to compete with the iPhone in terms of features and flexibility. For those looking to enter the mobile application marketplace, this adds some serious momentum to Android OS's expansion into the smartphone market.
2010 will no doubt be a year of aggressive innovation as we start to see the power shift in the mobile market from the carriers like AT&T, Verizon, and T-Mobile to carriers and manufacturers like Apple, Google, Motorola, and HTC.
While the iPhone paved the way for consumers choose a handset first before a carrier, AT&T's exclusivity in the US limited choice. The Motorola Droid created similar demand, and remains tethered to Verizon. Now, Google has taken the next step by making the NexusOne available either subsidized (with a 2-year T-Mobile contract) or unlocked for any network (with the expectation of adding other networks in the future).
What does this mean for companies and brands looking to get into the app market? Greater focus on Android and iPhone as the platforms of choice. The Android Market's 20,000 apps, along with the iPhone's 90,000+ apps far overshadow both BlackBerry's and Palm's 4,000 and 1,000 apps, respectively (source: BlackBerry App World and BillShrink). For companies and developers looking to build apps, focus on Android and iPhone.
AdMob, the mobile analytics firm acquired by Google last year for $750 million, today reported that ad requests from iPod Touch users were up 96% on December 26. This means that a lot of new people received iPod touches this year, increasing the potential user base for iPhone and iPod Touch applications by a significant amount.
At the same time, AdMob data indicates momentum is building around Android phones as they continue to penetrate the market. While the iPhone remains wildly more popular, growth has slowed in the US while Android trends upward.
If you’re looking to build an application that drives engagement and revenue, the iPhone and iPod Touch will continue to represent significant opportunities for a long time to come. However, keep an eye on Android as we are sure to see significant competition in 2010.
Interested in either iPhone or Android applications? Give us a call at KeyLimeTie to discuss your plans. 630.598.9000.
Last week, client Sloan Valve received press in CONTRACTORmag.com for the new Water Savings Calculator iPhone application (iTunes Link), developed by KeyLimeTie. The article discusses ways the manufacturer is allowing facilities managers, architects, engineers, plumbers, and others to immediately estimate water usage in a building and calculate potential savings they would incur by using Sloan products.
Sloan is using the app as a part of their continued effort to position the brand as a green manufacturer, concerned with ensuring customers and end users are making the most efficient use of water resources possible.
Read the CONTRACTORmag.com article here.
We’ve enjoyed watching the continued success of an iPhone app we built, "The Secret™ Daily Teachings," in the iTunes store. Yesterday the app was selected as "New and Noteworthy" and now appears on the App Store homepage in iTunes.
This builds upon last week's success; within 48 hours of the app's release, it rose to the #1 app within the Lifestyle section. Now a week after release, it still rests as the #2 app in the category.
Congratulations again to the team at The Secret and Prime Time Productions! We're honored to be a part of this project and looking forward to a continued partnership.
We are thrilled to congratulate KeyLimeTie client Prime Time Productions, owners of the popular book and film The Secret™ on their early success with their new Daily Teachings iPhone application (App Store Link). Within 48 hours of its release on October 27, the app skyrocketed to the #1 paid app in the Lifestyle category, and #49 overall! Congrats!
KeyLimeTie was contracted to build the application, which allows users to read a daily affirmation or teaching from The Secret, highlight favorites, and share with friends. The app also allows people to set daily alerts on their phones, reminding them to read their daily teaching.
One of our favorite features on the app is its use of the iPhone’s Push Notification service, which Apple released earlier this year through the iPhone OS 3.0. Push notifications allow app authors to send content to users (in this case a daily reminder), which results in more engaged app users over the long term. With brands and developers seeking ways to keep users engaged, whether to increase impressions or generate additional revenue, Push Notifications has been a welcome feature.
To power the alerts, we used our iLime service, a publicly available service for iPhone developers that enables them to easily deliver Push Notifications and In App Purchase content to their users. For us, it ended up being the perfect synergy between our service and product businesses, an example of what we do best.
You can purchase The Secret™ Daily Teachings on the iTunes App store at http://appsto.re/dailyteachings.