WWDC 2013 Update: Would You Rock a Key Lime iPhone? And, What To Know About iOS 7

Among the rumors for the impending release of the next iPhone is color, color, color, and bigger screens. Personally, we are hoping for a key lime version! Is that too much to ask?


At this year’s WWDC, Apple unveiled plans for a stacked iOS 7 release. Apple calls it simplicity—bringing order to complexity. We call it refreshed and cool. They say iOS 7 is completely new yet instantly familiar. We say we can’t wait to try it out!


We are really excited about the “Apps Near Me” feature being released with iOS 7. Say you are downtown Chicago near Grant Park and Museum Campus, this new feature will recommend apps that are relevant to near where you are located at any given time. This is stellar for our MojoBistro mobile app customers whose restaurant apps will now show up in the iTunes App Store under the “Near Me” tab for folks who are looking for activities and dining options near them. This is perfect for the app obsessed when out on the town or traveling around the world.


Those iPhone users with children will fall in love with the revamped app section for kids grouped by age. And, iOS 7 also rocks a new iTunes Radio function that will look to knock off some loyal users of Spotify (like me!).


AirDrop is another new feature of iOS 7 that we predict will make a difference in our everyday lives. This feature allows iPhone users to share photos, contacts, and more with friends nearby without going through the steps to text, email, or bump. (Remember how obsessed everyone was with the Bump app?)


Everything about the design of iOS 7 is refreshed. The screen is crisp and the Apple designers breathed new life into all of the icons. The recharged design has dimensions that respond to your movements. Think dynamic wallpapers. It’s like your iPhone really is a part of you.


And, mobile apps will now automatically update.


Overall, iOS 7 looks streamlined design wise yet enhanced for additional capabilities. Apple calls it simplicity, but we think they are definitely being modest. The iOS 7 update is definitely worth camping out in line on Michigan Avenue for hours and eating nothing but MBurger all day. But until the key lime iPhone is released, we will just update the software on our current iPhones.